The perfume is called Promise, which was inspired from the advice financier Warren Buffet gave her years ago: that her brand is a promise to her fans.

On Wednesday the 50-year-old siren talked exclusively to DailyMail.com about her life behind that ‘promise’ as she admits it is the women in her family that give her ‘strength’ and make her want to ‘keep going

Sensational: Jennifer Lopez is plugging her new fragrance after launching her first scent, Glow, in 2002. The perfume is called Promise, which was inspired from the advice financier Warren Buffet gave her years ago: that her brand is a promise to her fans

Girl power: On Wednesday the 50-year-old siren talked exclusively to DailyMail.com about her life behind that ‘promise’ as she admits it is the women in her family that give her ‘strength’ and make her want to ‘keep going’

Lopez said: ‘The strength I see in each and every one of them every day is what keeps me going.’

And when asked who inspires her, the pinup said without missing a beat, ‘My mother, sisters, and daughter.’

Lopez’s mother is 73-year-old Guadalupe, who raised the A-list star in the Bronx.

And her sisters are 48-year-old Lynda Lopez, who has worked as a journalist and radio personality but now is employed by Jennifer, and Leslie, who is a homemaker.

The singer’s daughter is Emme, aged 11. She also has son Max, a twin. And Lopez helps parent Alex’s daughters Ella and Natasha, whose mom is A-Rod’s ex-wife Cynthia Scurtis.